Monthly Archives: June 2010
More Online Retailers Focusing On Mobile Strategies
The popularity of mobile applications among consumers is driving online retailers to speed up their mobile marketing initiatives, according to a new study from Forrester Research and Shop.org. Nearly three-quarters (74%) of online retailers currently have or are developing a … Continue reading
Tips for Using a Soft Approach to Make the Sale
Soft-sell marketing is a subtle yet persuasive, low-pressure method of selling your products or services. The basic premise of soft selling is that your focus is on developing relationships instead of aggressively pitching your wares from the moment (or even … Continue reading
Facebook Can Drive More Traffic Than Google
Ways Businesses Can Get the Most Out of Facebook I recently discussed Twitter as a great source of traffic to sites, but the even more popular Facebook can do and is doing the same thing. In fact, reports have Facebook … Continue reading
LinkedIn for Lead Generation
You can and should use LinkedIn to keep in touch with colleagues and contacts, but LinkedIn’s value doesn’t end there. It can also be used as a way to generate new leads for your business. The goal of all this … Continue reading
Blogs Can Still Drive Big Traffic
Twitter and Facebook Aren’t the Only Word-of-Mouth Platforms You would almost think blogging was dead, the way headlines are dominated by Twitter, Facebook, and social media in general. I’ve always considered blogging to be a part of social media anyway, … Continue reading
Press Releases More Important to Marketing Than You May Realize
Press releases are not only great ways to spread the word about any announcements your business might have. They can also drive traffic, particularly from search engines. This is not news, but it’s a commonly overlooked fact. “Search engine rankings … Continue reading
Effective Email Campaigns – Keep Your Email Marketing Consistent and Predictable
Imagine you had one lead, and you could spend all of your time getting that lead through the sales funnel to a purchase. How would you do it? What would you say? How much time would you spend on that … Continue reading
Why are Press Releases good for getting search traffic to your website?
Press Releases are great for Search Engine optimisation. If you want to rank highly on the search engines for your industry you need to get good quality on topic web pages linking to your website. It used to be that … Continue reading
Is your corporate website multi-lingual?
Is your corporate website multi-lingual? In the past years, businesses were running pretty well in the net with English being the medium. But with the expansion of business and internet access in further countries like China, Japan, Russia, Brazil, New … Continue reading
Using Lead Generation techniques to your business…
In every business, lead generation comes above all the marketing strategies. It is in fact a deliberate attempt to bring in more and more people to enquire about the products or/and services offered by your company. If these efforts are … Continue reading
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