Tag Archives: mobile application
Mobile Advertising
Today, Google announced their beta Adsense for Mobile Applications. This allows developers to embed advertisements within Android and iPhone applications. In order to be accepted for the beta you will need to be able to provide a minimum of 100K … Continue reading
Marketing Your Mobile Application
So you’ve invested in building an iPhone, Android or Blackberry app. Now it’s time for your marketing team to drive adoption of the app, so you can justify the investment to your execs. Try following these top 7 marketing tips … Continue reading
Ecommerce on the Go – Selling Through the Mobile
Since we last wrote about the usability of mobile websites, the rise of the iPhone and other high-end handsets has meant that even more people use the Internet on their phone. (Source: Nielsen Mobile/BBC). Companies have responded by creating more … Continue reading
More Online Retailers Focusing On Mobile Strategies
The popularity of mobile applications among consumers is driving online retailers to speed up their mobile marketing initiatives, according to a new study from Forrester Research and Shop.org. Nearly three-quarters (74%) of online retailers currently have or are developing a … Continue reading
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